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As the healthcare industry continues to grow and evolve, the demand for skilled professionals is greater than ever. But with competition for talent at an all-time high, recruiting quality candidates in the healthcare industry can be a significant challenge.
That’s why it’s important for organizations to develop effective healthcare recruitment strategies that attract and retain top talent. In this article, we will discuss the challenges healthcare recruiters face, solutions to overcome them, and best practices to optimize the recruitment and hiring process.
The healthcare industry is facing a shortage of qualified professionals, which has made healthcare recruitment even more challenging. Some of the challenges faced by both healthcare employers and recruiters include:
Competition for Top Talent
Due to the high demand for healthcare professionals, there is intense competition among healthcare organizations to attract the most qualified candidates. This competition can make it difficult for smaller organizations to compete with larger organizations with more resources.
Skills shortage
The industry is evolving rapidly, which means recruiters need to keep up with the latest trends and innovations. However, there is a shortage of qualified candidates with the necessary skills and experience to meet the demands of the industry.
Employee turnover
Employee turnover is a significant challenge in healthcare recruitment, with the average turnover rate for healthcare workers being around 20%. This high turnover rate can lead to increased costs and reduced productivity.
To address these challenges, recruiters can adopt the following solutions:
Developing a strong employer brand can help attract top talent and differentiate your organization.
Focus on creating a positive work environment, offering competitive compensation packages and providing opportunities for growth and development.
Recruitment marketing involves using marketing techniques to attract potential candidates.
Using social media, job boards and other online platforms will help to promote your organization and vacancies.
Partnering with recruitment agencies can help you find top talent quickly. Staffing agencies have access to a large pool of candidates and can help you find candidates that meet your specific needs.
To optimise healthcare recruitment efforts, recruiters can follow these best practices:
Use a robust screening process
A robust screening process can help identify top candidates who meet your organization’s needs. Use prescreening assessments, interviews and reference checks to identify candidates with the necessary skills and experience.
Provide a positive candidate experience
Providing a positive candidate experience is essential to attracting and retaining top talent. Keep candidates informed throughout the recruitment process and provide feedback where possible.
Embrace technology
Technology can streamline the process and make it more efficient. Use an applicant tracking system (ATS) to manage job postings and applications, and video interviewing tools to conduct remote interviews.
In conclusion, healthcare recruitment faces significant challenges due to competition for top talent, skills shortages, and employee turnover.
However, by developing a strong employer brand, using recruitment marketing, partnering with staffing agencies, and adopting best practices, healthcare organizations can overcome these challenges and attract and retain top talent.
With a robust screening process, providing a positive candidate experience, and embracing technology, healthcare recruiters can optimize the recruiting and hiring process.
At Launch Global, we have a comprehensive understanding of the industry and what qualifications are required for different roles. We use this knowledge to source and attract the best candidates for your organization.
At Launch Global, we use a four-step recruitment process that includes sourcing and attraction, hiring experience, and on-boarding experience.
Many recruiters work only with LinkedIn and other standard tools to find talent. Launch Global leverages a variety of technologies and tools to widen the pool of candidates to approach for your position, ultimately offering you the chance to hire the best talent.
On average, Launch Global doubles the volume of candidates that respond and show interest in your opportunity, leveraging the likes of personalized approaches, video approaches, and a variety of candidate marketing tools to maximize results. This is particularly helpful for niche hiring/hard to attract candidate skill groups.
When recruiting internationally, the employee onboarding process can be more complex, time consuming, and challenging than onboarding in your domestic market. Launch Global are experts in navigating this process in each local country to ensure a smooth process for both you and your successful candidates, whether that be by working with your existing onboarding process or by engaging with Launch Global’s partners that offer legal entity setup, employment contract draft services or employer of record services to enable you to hire anywhere, at any time.
Our average global time to hire is 26 calendar days.
At Launch Global, we specialize in healthcare recruitment and have a deep understanding of the skills and qualifications required for different roles.
We use a range of innovative methods to source and attract top talent, and we provide a seamless and engaging hiring and onboarding experience.
By choosing Launch Global for your recruitment needs, you can be confident that you are attracting the best candidates for your organization.
Book a meeting with our healthcare recruitment expert to discuss your expansion strategy today
Capsa Healthcare is a leading provider of medical carts, computer carts, workstations & prescription tablet counters. Capsa Healthcare is on a growth trajectory globally and has a new focus on the APAC market. They came across challenges and difficulties recruiting in the Australian market and made contact with Launch Global to assist.
Capsa Healthcare was looking to hire their “first person on the ground”, a senior Regional Sales Manager to help drive growth across Australia and the Asia Pacific territory. The ideal candidate had to have extensive experience within Capsa Healthcare’s product niche and a strong network within specific medical distribution channels across Australia and APAC. This was an assignment with a small pool of suitable candidates Globally, and even smaller when focusing on the East Coast of Australia.
We have helped many industry leaders expand their businesses globally, in turn, increasing their revenue using proven new-age technology and result-driven methods.
Book a meeting with our healthcare recruitment expert to discuss your expansion strategy today